Is a SMP franchise a good option?

Scalp MicroPigmentation is an exciting, growth industry so it’s understandable that many new and prospective practitioners are keen to make their mark and create a successful business.

There are many routes into the SMP industry, from learning the ropes at an established clinic, setting up your own practice, to taking advantage of an established brand. Franchising, in particular, has many benefits to the new SMP practitioner.

SMP franchising: the basics

Franchise agreements can vary greatly, but typically the franchisee will receive from the brand owner, the necessary skills and tools they need to make a similar success as the parent company. This will include trademarks, intellectual property assets, the benefit of any marketing activities that the parent company carries out. It can also provide or assist with the purchase of equipment and products required. Training can also be provided to ensure that the same level of service is offered.

A franchise typically covers a specific geographic area and the franchisee will be purchasing ‘exclusivity’ of some type.

SMP franchising: the benefits

Rather than having to start with nothing, buying a franchise means that you’re taking a leap further down the line towards having a successful business. You will have identified a brand and business that you believe is the market leader and that you share similar values with. You can take advantage of the audience awareness and good reputation they have spent many years building.

It also means you have someone on your side; the brand owner wants you to make a success of your business so usually provide franchisees with ongoing advice and support.

SMP franchising: the costs

Every franchise has a different fee structure – typically there will be an up-front fee and then an ongoing royalty or license fee that may be monthly, quarterly or yearly. Going it alone means no franchising costs, but these are quickly balanced out by the marketing costs required to establish a brand new business with no reputation and a website with few visitors.

Why choose pro:smp?

Why should you choose Pro:SMP to deliver all the hardware, products and consumables you require to run a successful Scalp MicroPigmentation business? We are the pioneers of the SMP industry and have 15 years’ experience producing great results for our patients.

We have sourced products from the most reputable manufacturers – they are the ones that we use in our own clinics and we believe that everyone should have access to the best. We’re also very excited about the own-brand, bespoke machine, gun, needles and ink range we are in the process of developing. Check back here soon to find out when we’re ready to launch them or click here to subscribe to our newsletter.

Why do some SMP procedures turn blue?

Everyone has seen tattoos that have turned blue over time, so it can be a natural concern about Scalp MicroPigmentation, as it also works by delivering pigments into the dermis to create an effect. Certainly, there are images on the internet of horror SMP stories, so how do you ensure this doesn’t happen to your clients.

Typically, the issue is down to the inks and, to a certain extent, the needles that are being used to deliver these inks. Although Scalp MicroPigmentation was often called ‘head tattooing’ in the industry’s infancy, there are distinct differences.

Specialist SMP inks

Sometimes, new practitioners, particularly if they have a background in the tattooing industry, think that tattoo inks are suitable for SMP but they’d be wrong. Pigments are a better word to describe the products that you should use for an SMP treatment because a tattoo ink is a blend of different colours to achieve the required grey shade, whereas SMP requires pigments which are a pure black compound. Overtime it doesn’t degrade when attacked by the immune system or ultraviolet rays and then change colour as a result.

Specialist SMP needles

Penetration depth is also a factor and using the correct SMP needles to deposit the pigments in the dense cellular structure just under the skin’s surface is key. Placing the pigments at a deeper level – which you do usually in a tattoo treatment – can mean the dots often appear larger than you wanted them to be. Often that can produce a blue, smudge effect.

We believe that quality equipment is required to deliver optimal results for the client, which is why we are developing our own ranges of specialist SMP needles and inks. Click here to subscribe to our newsletter and we’ll keep you up-to-date with the launch.